In Red States, Rural Voters Are Leading the Resistance to School Vouchers

Convincing rural voters to walk away from public schools could be a greater obstacle than expected for the GOP

Jennifer Berkshire March 20, 2025

Kristina Reser-Jaynes can still recall a time when she’d never heard of school vouchers. Then, a few years ago, the Kickapoo school district in Southwestern Wisconsin that her daughters attend confronted a challenge all too common in small rural communities these days: a declining number of kids.

“I started looking into the causes of our declining enrollment and just trying to get better informed,” says Reser-Jaynes, 57, who grew up in this scenic corner of Wisconsin. “And this talk about vouchers kept coming up.”

Wisconsin is home to the oldest private school voucher program in the country—an experiment in which the state, starting in 1990, paid the private school tuition for 1,000 low-income children in Milwaukee. Today, the state spends more than $700 million toward the cost of private school education across the state, and communities like Reser-Jaynes’s are beginning to feel the effect.

During the 2023-24 school year, 11 students in the Kickapoo school district received a voucher to attend a religious school at a cost of $113,811 to local taxpayers, an increase of more than 400% from the previous year. Those numbers might not seem eye-popping, but in a pint-sized district with limited resources, the loss of a handful of students translates into program cuts for the remaining student body. And with vouchers in the state set to expand again next year, Reser-Jaynes says she fears for the viability of small rural districts like hers.

“In a little community like ours, the school is one of the few places we have left where we come together as a community,” says Reser-Jaynes. “We set aside our differences and we cheer on all our children in sports and in the arts. How can we allow that to be put in danger of being lost?”

Growing pains

That’s a question a growing number of rural communities face as private school voucher programs expand across the country. Sixteen states, beginning with Arizona in 2022, have now adopted so-called universal vouchers that allow virtually all families, no matter how wealthy, to use public tax dollars to pay for alternatives to public schools. In February, Tennessee and Idaho became the latest to join the voucher club. Texas, where Republican Governor Greg Abbott has made enacting vouchers his signature political cause, is the likely next member.

The programs go by different names and embody different approaches. Tax credit scholarships reward wealthy donors and corporations for contributing to private school “scholarship” groups. Traditional voucher programs allow parents to spend public funds on private schooling. Education savings accounts, meanwhile, function more like an education debit card loaded with tax dollars, which parents can use on a variety of education-related expenses. Whatever the specifics of the program, the goal is the same: to move students away from public schools and into private religious schools and to subsidize parents whose kids already attend them.

The project comes with the backing of some of the richest people in the country, including former Secretary of Education Betsy DeVos and hedge fund billionaire Jeff Yass, who together have devoted tens of millions to the cause of voucher expansion. It’s also a top priority of Trump officials, including Secretary of Defense Pete Hegseth, who has urged parents to pull their children from public schools in favor of religious homeschooling or explicitly Christian education.

The swift expansion of vouchers through red states reflects a major shift in direction by the school choice movement, which for decades has sought to build bipartisan support for the cause using the language of civil rights. Sensing an opportunity during the Covid-19 pandemic, voucher proponents embraced a sharply partisan strategy. In the name of “parents rights,” and with the aid of well-funded conservative groups including Moms for Liberty and Parents Defending Education, they leaned into explosive school culture war issues. Support for vouchers was now redefined as a “litmus test” for Republicans. Their first targets: deep red states where rural Republicans have long cast deciding “no” votes against voucher expansion.

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That strategic shift has proven wildly successful. In one state after another, anti-voucher Republicans, almost all rural, have been defeated in GOP primary elections, swept out of office by a tidal wave of money from deep-pocketed pro-voucher groups. But knocking out rural legislators in states like Iowa, Texas and Wyoming, is not the same as eliminating long-standing rural opposition to vouchers.

In 2024, rural voters in three states—Nebraska, Kentucky and Colorado—sent a loud reminder that when it comes to spending tax dollars on private religious schools, they remain deeply opposed, despite Donald Trump’s embrace of the issue. In Kentucky, for example, opponents of a proposed constitutional amendment that would have allowed the state to fund “non-public” school options, warned rural Kentuckians that vouchers could force public schools in rural communities to close. One hard-hitting ad reminded voters of the lifesaving role played by their schools in the aftermath of the floods that ravaged the state in 2022. “Public schools saved us. It’s where everyone could find food and shelter.”

Rural voters responded, as voters in the state rejected the amendment by more than 60%.

Such lopsided results reveal a major weakness in the voucher movement’s strategy of targeting rural legislators. Knocking out GOP holdouts is one thing; convincing rural voters to walk away from their local public schools, even in our era of hyper-partisanship, is something altogether different.

Fighting rural decline

Lance Groves, 34, is a fifth-generation Texan on his father’s side. He grew up in the west Central part of the state near Possum Kingdom Lake, and today runs the family’s mechanical contracting business with his brother. Groves is also a passionate advocate for economic redevelopment in a part of the state that has long suffered from population decline and “brain drain,” as young people leave these small rural communities for more opportunities elsewhere. Now, those efforts are imperiled.

“The consequences of a voucher system in Texas would just completely wreck everything we’re trying to accomplish out here,” says Groves, who, with his brother Corey, started a documentary series called Rural Route Revival that chronicles the duo’s work to bring struggling Texas towns back to life.

Lance Groves, right, on the set of Rural Route Revival, a docuseries following the Groves brothers, Lance and Corey, as they work to revive struggling Texas towns. Pictured on his left is John Charles Bullock, the former Young County Justice Of the Peace. (Courtesy of Lance Groves)

Groves’s concerns extend beyond the state’s proposal to provide families—no matter their income—with $10,000 in order to pay for private religious education. His former state representative, Glenn Rogers, a large animal veterinarian who initially ran for office in 2019 out of concern that rural Texas was underrepresented in the state legislature, was one of nine Republicans to get primaried last year for opposing school vouchers.

Rogers ended up losing his seat in a rematch with Mike Olcott in a wildly expensive campaign that often had nothing to do with vouchers but instead focused on Rogers’s alleged failure to support Gov. Abbott’s border policy. “The other thing he said about me was that I consistently voted with Democrats,” recalls Rogers. “That was a 100 percent lie.”

Two years previously Rogers narrowly defeated Olcott, thanks in part to support from Gov. Abbott. This time Rogers opposition to Abbott’s education savings account plan made him a target. Olcott—who firmly supports Abbott’s so-called parental bill of rights amendment to the Texas Constitution—racked up endorsements not only from the governor but from Donald Trump, Sen. Ted Cruz and Texas Attorney General Ken Paxton.

As a result, this part of rural Texas no longer has an advocate for the public schools that serve as its anchor, says Groves.

“We lost a solid guy, a great rancher from a great family,” says Groves. “And for what?”

On the far western edge of the state, in the Panhandle community of Spearman, newspaper editor Suzanne Bellsnyder has been making the case to anyone who will listen that vouchers represent the latest round of disinvestment from rural Texas that has now been playing out for decades. In the competition for scarce resources, communities like Spearman (population 3,000) will inevitably come up short against their more powerful metro counterparts.

“There are not going to be enough resources to go around and our communities are going to be defunded,” says Suzanne Bellsnyder of school vouchers in Texas. Bellsnyder is a lifelong Republican who spent years working in state politics. (Courtesy of Suzanne Belsnyder)

“The state of Texas already cannot fund public schools appropriately. Now we’re going to try to find a completely second system of public schools that only certain students are going to have access to,” says Bellsnyder. “You can see what happens next. There are not going to be enough resources to go around and our communities are going to be defunded.”

The Spearman schools are currently considering moving to a four-day school week, in part to save money, a shift that many other school districts in the Panhandle have already made. Bellsnyder fears that the loss of further state funds to vouchers will mean program cuts, staff layoffs and, ultimately, the closure of schools.

Recent evidence from other states that have enacted universal school vouchers shows that she is right to worry. In Iowa and West Virginia expansive new voucher programs are exacerbating the fragile math of funding rural education.

In West Virginia, the education savings account program known as the Hope Scholarship provides $4,900 per student to be used for private schooling, homeschooling, microschools and a broad range of education-related expenses. But West Virginia’s shrinking population also means declining student enrollment. Now a policy that essentially incentivizes students to leave public schools is exacerbating the numbers problem, resulting in multiple rounds of school closures.

“Most towns die after a closure of a high school,” said Charles Goff, mayor of Hundred, a town of 242 in Wetzel County, West Virginia, in an emotional speech to state school board members last year. “[Towns] lose incorporated status, lose elected officials in town, and it leads to fire departments closing and town charters being revoked. That includes losing EMS. We are an hour away from the hospital, and fire and EMS are crucial in our community.”

It’s not hyperbole. In their massive, first-of-its-kind survey of rural political attitudes, scholars Nicholas Jacobs and Daniel Shea found that rural schools play an outsized role in helping define the sense of place that is at the heart of contemporary rural identity. And decaying rural schools, trapped in the cycle of rising costs and diminishing revenues, can create a community death spiral. “A town’s demise can come in fits and starts over a long period,” they write, “but when the local school is boarded up, the death bells chime with a deafening resonance.”

Iowa Citizens for Community Improvement is A 50-year-old advocacy organization that rose to prominence during the farm crisis that rocked the state in the 1990s. These days, the group is sounding the alarm that threats to rural public schools are a threat to rural communities.

“Family farms and strong public schools were once the life blood of our rural communities in Iowa,” says Tim Glaza, special projects director for the group. But the state’s political leaders no longer seem to share that view.

Members of Iowa Citizens for Community Improvement attend a lobby day at the Iowa State Capitol in Des Moines to defend public schools. (Courtesy of Iowa CCI)

Nearly 30,000 students in Iowa now receive state funding to attend private schools, thanks to a two-year old state voucher program. According to state data, 16 public schools, many of them rural, have closed since the voucher program began, while 36 new private schools have opened. While the overwhelming majority of students in the program never attended public school, even the loss of a few students can quickly translate into agonizing budget choices for shrinking rural districts, especially those for whom raising property taxes is a political non-starter.

The full impact of Iowa’s program, meanwhile, has yet to be felt. In its first two years, participation was limited by income. This year, those limits come off, meaning that the state will soon pick up the private school tuition bill for even the wealthiest families.

“The refusal to adequately fund schools combined with a voucher program that funnels public money to private schools is going to mean more school consolidation and closures, and more flight from our small towns,” says Glaza.

Backlash brewing?

The first two months of the second Trump administration has considerably darkened the prognosis for the nation’s rural schools. In addition to the state-run universal voucher programs reshaping education in red states, Trump and his allies are pushing for a federal voucher plan. The Educational Choice for Children Act (H.R. 833), introduced into Congress in January, would incentivize wealthy donors and corporations to donate to so-called scholarship-granting organizations in exchange for unprecedented tax breaks. Education secretary Linda McMahon has indicated that expanding private school choice is among her top priorities.

The federal approach would move vouchers into blue states as well as circumventing opposition among Trump’s own base. The lead sponsor of the legislation that would create a federal voucher program, for example, represents rural Nebraska, where his own constituents voted overwhelmingly last November to repeal a similar program. As one voucher proponent put it, “Rural voters have ‘emotional’ connections to their local public schools that are difficult to dislodge.”

Trump’s ongoing efforts to dismantle the Department of Education will also fall heavily on rural schools and the students who attend them.

Rural schools are highly dependent on Title 1, the 50-year-old program created to ease the nation’s vast school funding disparities. As education writer and retired rural education Peter Greene observed, rural schools are likely to take a double hit if the administration repackages Title 1 funds as block grants, which states then convert into voucher funds.

“Those districts will see a loss of funding and will have limited ability to replace those funds by raising local taxes. At the same time, they are not attractive markets for any high-quality education-flavored businesses,” writes Greene. “Those communities are more likely to end up with a ‘school’ aisle in their local Dollar General.”

The slash-and-burn-style budget cutting that is a hallmark of our DOGE era is also hitting rural schools hard. The Agriculture Department recently axed two programs that gave schools and food banks money to buy food from local farms and ranchers, halting more than $1 billion in federal spending. Even Trump’s effort to unwind his predecessor’s commitment to green energy could take a toll on schools.

In Missouri, where one out of three school districts have adapted a four-day week, largely in response to economic pressures, the only rural districts that still provide five days of school rely on taxes paid by wind farms. “When Trump and his Republican allies take aim at green energy, this is what they’re talking about,” says Jessica Piper, executive director of Blue Missouri and the author of the newsletter, View from Rural Missouri.

But if the emerging policy landscape looks bleak for rural education, funding cuts and school closures are also deeply unpopular among rural voters, including Trump’s most ardent supporters. Liv Cook spent years as a special education teacher in rural southeastern Tennessee. These days she works as public education campaign organizer for SOCM (pronounced “sock-em”), the Statewide Organizing for Community eMpowerment, statewide membership group founded in 1972 to organize grassroots resistance to mining companies and in the coalfield communities of the Cumberland Mountains. The group’s organizing work has since expanded statewide, including their #PublicSchoolStrongTN campaign to counter attacks on public education.

A forum on “Federal Education Funding” hosted by the Statewide Organizing for Community eMpowerment, in Blount County, Tennessee. (Courtesy of SOCM)

When the Tennessee Republican-controlled legislature adopted a $447 million universal voucher program in January, it was over the opposition of many rural communities, including southeastern Tennessee, says Cook. “Vouchers are now seen as a conservative value but there’s a big disconnect with these rural folks. They love their home schools and their teachers.”

Last year, when Tennessee Republicans floated the idea of refusing more than $1 billion in federal education funding over objections to expanded student civil rights protections, Cook spent months going door to door talking to voters about what such cuts would mean for local schools.

“When people learned that their elected officials were talking about less money for local schools they were shocked,” recalls Cook. “Everyone could list off the things that their local schools and teachers desperately needed, and finding out that the plan is actually to privatize and make a few people even more money, was just infuriating to them.”

SOCM was part of a sprawling coalition that fended off vouchers in 2024; they weren’t so lucky this time around. Still, Cook remains convinced that the unique tie between rural voters and their public schools offers a vehicle for not just resisting bad policies, but demanding approaches that strengthen rural communities.

“We ask our neighbors what they want their schools and their kids and the answer is ‘everything,’ ” says Cook. “That’s a powerful place to start.”

Jennifer C. Berkshire is the host of the education podcast “Have You Heard” and the co-author (with Jack Schneider) of The Education Wars: A Citizen’s Guide and Defense Manual. She teaches in the Boston College Prison Education Program and the Education Studies program at Yale.

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